Really? This is complete news to me, I had no idea.
I think the other key reason Vox failed is that it was, at a very base level, trying to be what LJ was, but with a modern UI. But it was palpable from the publicity that Mena et al just didn't get what either LJ actually was or what Vox could be; the only one who seemed to get it was Anil, and he wasn't in that team.
A great waste, if they'd done Vox as LJ-lite, same product, different, easier UI, it could've been a massive winner. But then we might not be here on DW at all...
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mmmag
no subject
Date: 2009-11-19 02:49 pm (UTC)Really? This is complete news to me, I had no idea.
I think the other key reason Vox failed is that it was, at a very base level, trying to be what LJ was, but with a modern UI. But it was palpable from the publicity that Mena et al just didn't get what either LJ actually was or what Vox could be; the only one who seemed to get it was Anil, and he wasn't in that team.
A great waste, if they'd done Vox as LJ-lite, same product, different, easier UI, it could've been a massive winner. But then we might not be here on DW at all...