What Google Trends Says about LJ's Russian traffic
Saturday, November 7th, 2009 12:53 pm![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png){kind=small}
charmianIf Google Trends is to be believed, LJ now has more Russian traffic than U.S. traffic.
I was poking around Compete and Alexa looking at stats, and when I saw that Alexa.com said that 33.6% of LJ visitors were Russian vs. 21.5% of visitors being American, I wondered whether that could be true. However, the Alexa stats did not differentiate by country.
Fortunately, I discovered Google Trends, which does, and which painted an interesting picture.
If you look at the global stats, over the past two years, LJ has declined from around a million daily unique visitors to a bit over 500K daily unique visitors.
However, you notice looking down that Russia is the top country mentioned, and we can view Russian stats separately. Over the past two years, there have been around 400K-300K daily visitors.
And, we can also view the U.S. stats separately: Over the past two years, LJ's daily visitors have decreased by over 50%. Over the past twelve months, LJ's daily visitors have declined from around 200K to 100K. (Interestingly, stats for Canada have mirrored this, about 1/10th of the U.S.'s size, yet following a similar pattern)
So if Google Trends is to be believed, in a day around as many Americans visit LJ as Ukrainians visit LJ.
Google Ad Planner had more stats
Here are the global stats for LJ.
The U.S. stats: it claims that LJ has around 7.4 million unique cookies and 3.5 million users from the U.S.
Here are the Russian stats: 8.2M unique visitors according to cookies, 5.6M users.
Ukraine's stats: Confusingly, although it is claimed that the daily visitors for Ukraine and U.S. are similar, there are only around 2-1.8 million monthly unique visitors.
What do you make of all this?
I was poking around Compete and Alexa looking at stats, and when I saw that Alexa.com said that 33.6% of LJ visitors were Russian vs. 21.5% of visitors being American, I wondered whether that could be true. However, the Alexa stats did not differentiate by country.
Fortunately, I discovered Google Trends, which does, and which painted an interesting picture.
If you look at the global stats, over the past two years, LJ has declined from around a million daily unique visitors to a bit over 500K daily unique visitors.
However, you notice looking down that Russia is the top country mentioned, and we can view Russian stats separately. Over the past two years, there have been around 400K-300K daily visitors.
And, we can also view the U.S. stats separately: Over the past two years, LJ's daily visitors have decreased by over 50%. Over the past twelve months, LJ's daily visitors have declined from around 200K to 100K. (Interestingly, stats for Canada have mirrored this, about 1/10th of the U.S.'s size, yet following a similar pattern)
So if Google Trends is to be believed, in a day around as many Americans visit LJ as Ukrainians visit LJ.
Google Ad Planner had more stats
Here are the global stats for LJ.
The U.S. stats: it claims that LJ has around 7.4 million unique cookies and 3.5 million users from the U.S.
Here are the Russian stats: 8.2M unique visitors according to cookies, 5.6M users.
Ukraine's stats: Confusingly, although it is claimed that the daily visitors for Ukraine and U.S. are similar, there are only around 2-1.8 million monthly unique visitors.
What do you make of all this?
no subject
Date: 2009-11-13 11:18 am (UTC)Weird; they never had games before. The virus name sounds a tad ominous though. I hope whatever it is, it doesn't end up being annoying if they port it to the English side.